Integrated Marketing Manager

Piper Companies is seeking an Integrated Marketing Manager to support a high-growth organization within the SaaS and data solutions industry. The Integrated Marketing Manager will play a key role in driving full-funnel marketing initiatives, with a strong focus on account-based marketing (ABM), demand generation, and cross-functional collaboration to support revenue growth.

Responsibilities of the Integrated Marketing Manager:

• Develop, execute, and optimize integrated marketing campaigns across digital channels to drive pipeline and revenue growth.

• Lead and support ABM initiatives, aligning marketing efforts with sales priorities and target accounts.

• Translate CRM insights, voice of customer data, win/loss analysis, and market research into compelling and effective campaigns.

• Collaborate closely with sales leaders and global marketing teams to ensure alignment on messaging, targeting, and shared revenue goals.

• Manage campaigns across the full marketing funnel, from awareness to conversion, with a strong attention to detail.

• Leverage marketing automation and CRM tools to track, analyze, and optimize campaign performance.

Qualifications of the Integrated Marketing Manager:

• 5–7+ years of experience in B2B marketing, demand generation, or account-based marketing, preferably within SaaS or data-driven industries.

• Strong understanding of ABM principles, digital marketing channels, and full-funnel campaign strategy.

• Proven ability to synthesize data (CRM, customer insights, and research) into actionable marketing strategies.

• Experience collaborating with sales leadership and cross-functional teams to drive aligned outcomes.

• Hands-on experience with Salesforce, HubSpot, and marketing automation platforms.

• Strong ability to balance strategic planning with tactical execution.

• Nice to have: experience with ABM platforms such as 6sense or Demandbase.

Compensation for the Integrated Marketing Manager includes:

• Salary range: $110,000 – $150,000 depending on experience

• Comprehensive benefits package including medical, dental, vision, 401(k), and PTO

• Remote work flexibility (Austin, TX-based role)

This job opens for applications on 07/07/2026. Applications for this job will be accepted for at least 30 days from the posting date.

#LI-JN1

#LI-REMOTE