Integrated Marketing Manager

Piper Companies is seeking an Integrated Marketing Manager to support a growing client in the B2B SaaS industry in Austin, TX. The Integrated Marketing Manager role will be hybrid requiring you to be onsite in Austin 2-3 days per week. The Integrated Marketing Manager role is ideal for a strategic marketing leader with deep experience building and executing multi-channel campaigns that drive brand awareness, demand generation, and customer engagement within high-growth B2B SaaS organizations.

Responsibilities of the Integrated Marketing Manager include:

• Develop and execute integrated marketing campaigns across digital, content, email, events, partner, and paid media channels to support business growth objectives.

• Partner closely with demand generation, product marketing, sales, and executive leadership teams to align marketing initiatives with revenue goals.

• Manage campaign planning, messaging strategy, content development, and channel execution to ensure a cohesive customer journey.

• Analyze campaign performance, pipeline contribution, and marketing attribution metrics to optimize future marketing investments.

• Lead cross-functional collaboration with internal stakeholders and external vendors to ensure successful program delivery and execution.

Requirements of the Integrated Marketing Manager include:

• 10-15 years of progressive marketing experience, including significant experience within B2B SaaS environments.

• Proven success developing and managing integrated marketing campaigns that drive measurable pipeline and revenue growth.

• Strong understanding of demand generation, account-based marketing (ABM), content strategy, and digital marketing best practices.

• Experience leveraging marketing automation, CRM platforms, and analytics tools such as HubSpot, Marketo, Salesforce, or similar technologies.

• Excellent communication, project management, and stakeholder management skills with the ability to influence cross-functional teams.

Compensation for the Integrated Marketing Manager include:

• $110,000 - $150,000 annually

• Full Comprehensive Benefits: Health, Vision, Dental, PTO, Paid Holiday and Sick Leave if Required by Law.

• Remote work flexibility

• This job opens for applications on 08/17/2026. Applications for this job will be accepted for at least 30 days from the posting date.

Keywords: integrated marketing manager, marketing manager, b2b saas, demand generation, account based marketing, ABM, digital marketing, campaign management, remote, Austin Texas, marketing automation, Salesforce, HubSpot, Marketo

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